Email Campaigns Exclusionary Logic and Send To Waitlist

We are excited to introduce two new features to enhance your email marketing campaigns: Email Campaigns Exclusionary Logic and Email Campaigns to Waitlist. These features provide greater flexibility in targeting your audience, ensuring your messages reach the right people at the right time.

How to Access Email Campaigns Exclusionary Logic and Email Campaigns to Waitlist

Follow these steps to access and utilize these new features:

1. Login to Dashboard: Access your account and view your dashboard.
2. Navigate to Email Campaigns: Go to the Email Campaigns section.
3. Manage Campaigns: Select Manage Campaigns to view your existing campaigns or create a new one.
4. New Campaign: Click on New Campaign to start setting up a new email campaign.
5. Step 2 - Sending Options: The exclusionary logic and waitlist features can be found in Step 2 of the email campaign setup process, under Sending Options.

Email Campaigns Exclusionary Logic

How to Use Exclusionary Logic

1. Send to Specific Events: Choose to send emails to people who have purchased tickets for specific events.
2. Add Exclude List: Click Add Exclude List to specify exclusion criteria.
   • Exclude People Who Have Purchased Tickets: Choose this option to exclude people who have purchased tickets to specific events.
   • Exclude People Who Have Scanned-In Tickets: Choose this option to exclude people who have scanned-in tickets to specific events.
3. Review and Confirm: Proceed to the next step to review and confirm your selections before sending the campaign.

Benefits of Exclusionary Logic

• Targeted Messaging: Ensure your emails reach the most relevant audience by excluding those who have already purchased or attended.
• Reduce Unsubscribes: Minimize the risk of recipients unsubscribing by avoiding sending redundant messages.

Email Campaigns to Waitlist

How to Send Campaigns to Waitlist

1. Send to Waitlist: Choose the option to send emails to people who have joined the waitlist for specific events.
2. Select Events: Specify the events for which you want to target the waitlist.
3. Craft Your Message: Write a compelling email to engage your waitlisted attendees and encourage them to take action.
4. Schedule and Send: Set the date and time for your email campaign to be sent.

Benefits of Sending Campaigns to Waitlist

• Engage Interested Attendees: Reach out to people who have already expressed interest in your event by joining the waitlist.
• Maximize Attendance: Convert waitlisted attendees into ticket purchasers by keeping them informed and engaged.

Conclusion

The new Email Campaigns Exclusionary Logic and Email Campaigns to Waitlist features are powerful tools to enhance your email marketing strategy. By utilizing these features, you can ensure your messages are targeted, relevant, and effective, ultimately improving your event attendance and attendee satisfaction.

For any questions or further assistance, please contact our support team.