📈 Marketing Reports: Recaptured Revenue & Retargeting Enhancements
We’re excited to announce new enhancements to your Marketing Reports, designed to help you drive more ticket sales through better insights and smarter remarketing tools.
✅ What’s New
Total Recaptured Revenue & Tickets
You can now see exactly how many tickets and how much revenue your abandoned cart emails have recovered—giving you a clear picture of what’s working.
Customizable Cart Abandonment Emails (Coming Soon)
Soon, you’ll be able to fully customize your cart abandonment emails to match your brand voice and messaging:
- ✍️ Customize the subject line
- 🖊 Personalize the body copy
- 🎯 Create targeted messaging to re-engage buyers
This will help you convert more incomplete checkouts with a branded and consistent buyer experience.
📊 How to Access Marketing Reports
- Log into your account
- Navigate to Charts & Reports
- Select Event Reports
- Click on Marketing Reports
🧠 Understanding the Report Tabs
🛒 Cart Abandonment
View users who entered their email at checkout but did not complete the purchase. Automatically retarget them through email. With the upcoming update, you’ll be able to customize these messages.
👀 Page Abandonment
See users who attempted to leave your ticketing page before completing their purchase and opted into a reminder. Reach out with timely nudges.
🔔 Onsale Reminders
Capture users who viewed your event before tickets were on sale. Notify them the moment tickets are available to drive early sales.
📌 Recap
Marketing Reports now give you real-time visibility into:
- 👥 Who abandoned checkout
- 💸 How much revenue was recaptured
✉️ How your emails are performing
And soon: fully branded remarketing emails.
Use these insights to optimize your funnel, convert more sales, and grow your events.
Need help setting up your reports or want early access to email customizations? Contact your account manager or reach out to support@bigtickets.com.